By Payusnomind · Jan 7, 2025
Free
Record Deals 2.0: From Bets on Artists t...
Duetti Review: Great, Good, Bad, Ugly | ... Independent artists, labels, managers, and rights holders are all looking for funding.
Studio time costs money. Marketing costs money. Touring costs money. Music videos cost money. Ads cost money. Existing fans want more content, while new listeners are getting harder and more expensive to reach.
That pressure has created an entirely new lane in the music industry:
Music catalog investing.
Companies like Sonomo allow artists to sell part or all of their music rights in exchange for upfront money.
You can sell a percentage of one song, sell multiple songs, or sell an entire catalog. And depending on the size and performance of your catalog, the numbers can get very large, very quickly.
So let’s break down the Great, Good, Bad, and Ugly of Sonomo and catalog sales in general.