Sales & Merch ROI Planner

Plan how much revenue your ad budget can realistically generate, or how much you need to hit a sales goal.

Campaign Inputs
We use CPM estimates per channel and location tier to approximate reach.
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Advanced assumptions are a Pro feature

This planner uses Payusnomind’s default assumptions. Pro users can customize CTR, click-to-product-view rate, product-view-to-purchase rate, average order value, refund rate, and viral lift.

Upgrade to Pro

Results Expected

Ad spend / budget
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Estimated impressions
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Estimated clicks
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Estimated product views (paid + viral)
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Estimated viral product views
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Estimated purchases
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Estimated net revenue
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Estimated ROAS (net)
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About these estimates

These are planning estimates, not guarantees. Upgrade to Pro to customize the assumptions behind the estimates.